Suzuki EXPLORE THE HIDDEN GEMS OF HUNGARY

Challenge

We wanted to create wide range content marketing activity that can position the Suzuki brand upwards among the youth and gain valuable engagements that are long lasting.

Solution

We made a special video content which offers interesting, easily reachable destinations in Hungary for a weekend cause most of the people don’t even know about these unique places. So actually the viewers get a touristic video about beautiful parts of the country not an advertisement meanwhile the car can be in focus during the whole time.

Results

80 000+ Hungarian followers on social media channels, and 7500 sold Suzuki Vitara in 2015. We felt we played a part in the latter.